Within a year of the pandemic, scientists relentlessly worked to find vaccines to combat the deadly COVID-19 virus. While the world waited for these vaccines to be available, pharma supply chains worked on executing massive critical and time-sensitive shipments. And within a couple of months, COVID-19 vaccines were available to the masses which was possible only because of efficient cold chain logistics powered by innovative technology solutions.
While I had a tough time managing my daughter’s tantrums during the vaccination, I promised her a treat with a happy meal at the nearest McDonald’s. Now you may wonder about the relationship between these lifesaving vaccines and a McDonald’s happy meal? Both wouldn’t reach the consumers if it were not for the miracles of cold chain logistics. Cold chain logistics makes the movement of highly sophisticated products like biologics, vaccines, lifesaving drugs, and your favorite ice cream possible. The critical processes of cold chain logistics enable making the right thing available at the right time and to the right place in the perfect condition.
Cold chain logistics involves the transportation of temperature-controlled products along a supply chain using refrigerated packaging solutions to preserve the quality of products such as fresh agricultural produce, seafood, frozen food, or pharmaceutical products. The adherence to committed temperature ranges ensures that they are fit for use and prevent waste.
According to the numbers mentioned by Statista, the global cold chain logistics market was worth almost 248.4 billion U.S. dollars in 2020 and is expected to exceed 410 billion U.S. dollars by 2028, while another report by FiorMarkets estimates that the market size will reach 546.7 billion U.S. dollars by 2028. Thus, there is an evident increase in demand for advanced cold chain solutions owing to numerous reasons such as the shift in customer consumption patterns, advancements in packaging technology, or storage of meat and seafood products, processing technology, etc.
The cold chain logistics solutions comprise of the following key elements that play a vital role to control and monitor temperature for cold chain products.
1. Storage Equipment - Cold chain products leave the manufacturer’s premises packed in special equipment to maintain temperature. This equipment could be mini-refrigerator-like special equipment such as va-Q-tainer (fig. a), envirotainer (fig. b), refrigerated container, etc. A va-Q-tainer is mainly used to transport vaccines, particularly for international shipments, while Envirotainer is widely used in pharmaceutical industries for cold chain products. In an ERP or Transportation Management System, the equipment is configured as master data to manage it in the system.
2. Packaging Material - Companies manufacture thermally insulated packaging products such as wrapping material, foam, thermal pallet covers, thermal box liners, thermal pouches, thermal cold packs, etc. Proper packaging helps minimize the risk of product contamination and ensures energy-efficient product storage along the cold chain.
3. Quality Assurance by Monitoring - Temperature-sensitive cargo requires an efficient monitoring system to check environmental parameters like humidity level and temperature reporting from time to time. IoT devices and sensors play an essential role in transmitting required parameters for monitoring.
4. Means of Transport - Cold Chain products are transported via road, rail, air, and sea. For example, refrigerated trucks carry ice cream, va-Q-tainers carrying vaccines are shipped by cargo airlines, and refrigerated containers via ships.
5. Product Handling during Transportation - Product handling of cold chain products is critical at various touchpoints within the supply chain. Temperature is the key in handling cold chain products. Some of the standard practices followed include pre-chilling trucks before loading the products, setting product evacuation procedures, in case of redundant equipment failure, 24/7 temperature monitoring in cold rooms, or having trained personnel to certify cold rooms.
6. On-time Delivery / Customer Commitment - The pandemic has emphasized the importance of on-time delivery of vaccines and other lifesaving drugs and equipment. However, cold chain solutions are widely used across industries, including fast-food chains like McDonald’s, KFC, and Dominos. On-time delivery is a critical KPI and an integral part of customer commitment. Depending upon the demand of the restaurants, trucks are arranged well before the raw materials are ready at the manufacturing center. While veggies are cut, the dough is prepared, or the chicken is marinated to perfection, the transportation processes begin with pre-chilling trucks at the required temperatures to load the final product and facilitate its seamless movement across the supply chain.
7. Miscellaneous Compliances - Freight forwarders specialize in the paperwork required for international shipments. Generally, shippers or manufacturers use freight forwarders to manage custom compliances related to cold chain movements.
Cold chain logistics processes primarily focus on maintaining quality and necessary mandates. The solutions must be more global and holistic in nature when it comes to parcel shipping and transporting perishables. We’ve observed the following few trends that govern the movement of perishable commodities to ensure a seamless logistics experience.
Novigo recently implemented a state-of-the-art cold chain supply management solution for a leading foodservice company specializing in Quick Service Restaurants or QSRs. QSRs have stringent timelines to serve high-quality dining experiences to end customers. For example, it could be home delivery of pizzas within 30 minutes or in the room dining experience within 5 to 10 minutes of service time. Thus, speed and quality are of paramount importance for such restaurants.
Our program aimed to achieve several organizational goals. The primary ones related to the supply chain are as follows:
1. The Distribution Center App used by shipping organizations assists in a host of activities.
2. The Driver App is the most sophisticated of all the apps.
3. The third App is the Destination App, which in this scenario is a store or restaurant.
In addition to the control tower, several KPI reporting dashboards were developed, such as:
Temperature-sensitive supply chains are rapidly evolving across modes and regions as consumer preferences, weather conditions, infrastructural developments, and advanced technology continues to transform how temperature-sensitive cargo is stored and transported under critically stringent conditions. Global trade lanes are witnessing an ever-growing demand for cold-chain solutions for perishables such as agricultural produce, frozen food, seafood, chemicals, and pharmaceuticals. With advanced supply chain visibility solutions, it has become possible for businesses to have adequate visibility into the movement of critical cargo and control temperature, humidity, light, and shock. There is massive potential in the market for shippers, carriers, logistics service providers, and technology service providers to present cold chain solutions that support the industry’s future growth.
We’ve built the Novigo Last-Mile Suite that provides complete planning, inventory management, and visibility solutions across the last-mile delivery process. The Suite consists of three role-based apps, a control tower, and KPI reporting dashboards that can aid LSPs, Pharmaceutical Companies, Restaurants, Hospitality Companies, Chemical Companies, and Consumer Packaged Goods Companies. Our solutions can effectively solve challenges related to high SLA, delivery compliance, efficiency, and optimization requirements. We can help businesses solve poor visibility in last-mile delivery processes, enable seamless integration between multiple systems, and effectively manage quality control challenges in the cold chain. Speak to a Novigo expert today to learn more about the Novigo Last-Mile Suite.
